Developer Portal

Overview: Read This First

• Understanding Identities

  Key concepts about person-based analytics you should know before using Kissmetrics.

Implementing Kissmetrics

• APIs

  Kissmetrics provides an official API for several languages. For most users we recommend using the JavaScript Library. Please also consider using our other ways of sending us data, as we are including direct integrations with several platforms like Mailchimp, Recurly, and your own MySQL database.

• External Integrations

  Kissmetrics offers the ability to sync Kissmetrics with other external data sources.

• A/B Testing

  An overview of A/B testing, what A/B testing looks like with Kissmetrics tools, and how we integrate with other A/B testing tools.

Pitfalls to Watch For

• How to Name and Structure Your Data

  Learn how to name and structure you data for successful implementation

• Technical Notes on Events and Properties

  Have you ever wondered if Events are case sensitive? Or how many unique Property names you can have? This document has more information about the technical limitations related to Events and Properties.

• Should I set up my data as Events or Properties?

  If you're not sure whether to use events or properties to store your data, consider this rule.

• Should I Track Per Person or Per Account?

  What if my site allows for multiple people to be part of one account?

Recommended Data Structure For Your Business Type

• E-Commerce Essentials

  Here's a list to get you started with picking the right events to track for your e-commerce business.

• SaaS Essentials

  Here's a list to get you started with picking the right events to track for your SaaS business.

• Segmenting Types of Revenue

  Properties are designed to help you segment people. If you want to segment your *revenue*, consider adding additional properties to structure the data for reports you want.

• E-Commerce JavaScript and Server-Side Code Examples

  This is the syntax of the API calls for our E-commerce Essentials.

• E-Commerce JavaScript Code Examples

  This is the syntax of the API calls for our E-commerce Essentials.

• SaaS JavaScript Code Examples

  This is the syntax of the API calls for our SaaS Essentials.

Tips For Installation and Testing

• Installing: How to Send Us Data

  There are many different ways of sending data to Kissmetrics. Review your options here.

• How to Verify Kissmetrics Is Working

  Learn how to test Kissmetrics and keep the test data separate from your "real" data.

• Testing: Using Your Browser's Developer Tools

  If you are familiar with your web browser's developer tools, you can quickly examine the HTML and JavaScript of the page to debug the Kissmetrics JavaScript API.

• Installing the JavaScript Library

  Learn how to install the JavaScript Library for your site.